Friday, October 12, 2007

Final Year Studio - Research - Urban Screens Manchester - 15 x15

Another performative piece I saw was 15 x 15 that was shown on the BBC Big Screen. It is based on Andy Warhol's 1968 statement that 'In the future, everyone will be world-famous for 15 mintues.' Warhol at the time was talking about the notion of fame and celebrity thanks to an ever evolving media worldd. Today with reality shows left, right and centre his prediction has seemed to come true. This piece then takes this a step further by offering 15 seconds of fame by using a mobile phone or computer to send pictures and videos to a database which is then accessed randomly by the screen. As well as offering a short glimpse of fame the piece attacks the old idea that art is for the rich and wealthy, it directly targets the regular public and asks them to be part of it.

The interaction of this piece I think is ingenius and simple making it easy for anyone fo any age to interact with it. My only problem with it is that although it doesn't look as much of an experiment as the installtion below it is still just a screen bolted onto wall. It again doesn't try to subtly blend in or use the architecture around it.

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